About the Business Ledger
Through a distinctive marketing mix that includes print, digital and events, Daily Herald Business Ledger provides access to a unique targeted audience of business decision makers.
For the Reader, Daily Herald Business Ledger is the primary source of local business news and information in suburban Chicago.
For the Advertiser, Daily Herald Business Ledger provides access to the executive readers and decision-makers at more than 15,000 businesses.
In each issue you’ll find:
News – Emerging business trends, regional implications of national news, economic development and government’s role in business
Keeping Tabs – Local news briefing to keep you up-to-date with what’s happening in your suburban region: North, Northwest, West and South.
Features – Trends, marketing efforts, new products and services from specific industries
From the Editor – Editor Orrin Schwarz highlights the achievements and news of local businesses
Tech Talk – Tech writer Orrin Schwarz focuses on the technology industry, highlighting local companies and tech trends.
Focus – Each issue features a special focus on a particular industry, featuring news, commentary and insights from area experts
The List – Revenues, employment, products, services and top executives of area companies
Commentary – Local executives provide insight on important issues
Coffee Break – Topical interviews on important issues with local news makers
Notes of Congratulations – Listings of new positions, appointments, honors and awards.
After Hours – A pictorial showcase of people and events making local news
The Daily Herald Business Ledger provides access to the business owners, decision makers and executive readers at Chicago suburban businesses.
- DuPage County, Kane County, Lake County, Will County and suburban Cook County.
- Total distribution – 15,000
- Total readership – 30,000 2 readers per copy
- Published monthly – 26 times per year
- 2 Premium Publications
- Mailed directly to qualified subscribers
- 41% of readers are the owner or in top management
- 81% participate in purchasing decisions
- 89% consider The Business Ledger their primary source for local business news
- Average age – 51
- 500+ employees 12%
- 100 – 499 11%
- 11-99 31%
- Self Employed 13%